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WNBA investigating Las Vegas Aces' potential breach of salary cap rulesWNBA investigating Las Vegas Aces' potential breach of salary cap rules
WNBA investigating Las Vegas Aces' potential breach of salary cap rules
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After the WNBA opened a probe into the Las Vegas Aces for discrimination, the league launched another investigation into the team’s potential breach of salary cap rules, according to a Wednesday report.
February 10, 2023
Sabrina Ionescu gets a signature shoe with NikeSabrina Ionescu gets a signature shoe with Nike
Sabrina Ionescu gets a signature shoe with Nike
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While the team dominated WNBA free agency last week, a Thursday report revealed that Liberty star Sabrina Ionescu (pronounced yo-NESS-coo) will drop a signature shoe with Nike in the fall.
February 06, 2023
WNBA, NBA name Starry as official soft drinkWNBA, NBA name Starry as official soft drink
WNBA, NBA name Starry as official soft drink
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On Wednesday, the WNBA, NBA and NBA G League booked Starry as their official North American soda, weeks after PepsiCo launched the lemon-lime flavored beverage.
February 03, 2023
Breanna Stewart campaigns for charter flights for the WNBABreanna Stewart campaigns for charter flights for the WNBA
Breanna Stewart campaigns for charter flights for the WNBA
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Free agent Breanna Stewart went public on Sunday with a campaign to improve travel accommodations across the league and has made it a top priority as she negotiates a new contract for herself.
January 25, 2023
The University of Arkansas announced an operating surplus in FY 2022The University of Arkansas announced an operating surplus in FY 2022
The University of Arkansas announced an operating surplus in FY 2022
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On Friday, the school’s athletics department announced an operating surplus of $8.19 million in FY 2022, outpacing its pre-pandemic totals.
January 23, 2023
Toronto will host first-ever WNBA gameToronto will host first-ever WNBA game
Toronto will host first-ever WNBA game
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On Wednesday, the league announced a preseason game between the Chicago Sky and Minnesota Lynx at Toronto’s Scotiabank Arena on May 13th that may serve as a bellwether for the city’s expansion credentials.
January 20, 2023
The name, image and likeness (NIL) era in college sports is keeping female athletes as busy as beesThe name, image and likeness (NIL) era in college sports is keeping female athletes as busy as bees
The name, image and likeness (NIL) era in college sports is keeping female athletes as busy as bees
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According to a recent Opendorse report, women’s sports are outpacing most men’s sports in terms of NIL activity as brands continue to recognize women student-athletes’ marketing appeal.
January 11, 2023
The WNBA is stepping up its marketing game this offseasonThe WNBA is stepping up its marketing game this offseason
The WNBA is stepping up its marketing game this offseason
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Tuesday report offered a glance at the league’s player marketing agreements (PMAs), which are designed to amplify the W’s reputation and help solve its well-publicized salary issues.
December 23, 2022
WNBA nears its expected two-team expansion announcement - where next?WNBA nears its expected two-team expansion announcement - where next?
WNBA nears its expected two-team expansion announcement - where next?
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Oakland is mounting a full-court expansion press. Yesterday, two-time WNBA defensive player of the year Alana Beard provided an update on her dream of bringing women’s basketball to NorCal, a timely reminder as the W nears its expected two-team expansion announcement.
December 14, 2022
A reported bid has been submitted to buy the NBA’s Phoenix Suns and the WNBA’s MercuryA reported bid has been submitted to buy the NBA’s Phoenix Suns and the WNBA’s Mercury
A reported bid has been submitted to buy the NBA’s Phoenix Suns and the WNBA’s Mercury
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Things are heating up in Arizona — a bid has reportedly been submitted to buy the NBA’s Phoenix Suns and the W’s Mercury.
December 12, 2022
WNBA determining how to get more cash in players’ pockets to forgo international offseason WNBA determining how to get more cash in players’ pockets to forgo international offseason
WNBA determining how to get more cash in players’ pockets to forgo international offseason
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Following Brittney Griner’s safe return home thanks to a prisoner swap with Russia, the WNBA is exploring a “full-out transformation” of its economic model to ensure players are paid enough to forgo playing internationally in the future.
December 12, 2022
Insurance brand Aflac announced marketing campaign for women’s March MadnessInsurance brand Aflac announced marketing campaign for women’s March Madness
Insurance brand Aflac announced marketing campaign for women’s March Madness
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Most of Aflac’s media spend during next year’s March Madness will be directed towards the women’s tournament — the brand will run more than 30 spots during the tourney, compared to 10 during the men’s event.
December 09, 2022
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