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🏀 The first-ever NBA Courtside Restaurant is opening in Toronto

Hope you’re hungry because the first-ever “NBA Courtside Restaurant” is opening this spring in downtown Toronto.

SOURCE: IAN MACNICOL/GETTY IMAGES

A roundup of this week's absurd moments in the sports world

The on-court Madness can’t distract from the absolute absurdity off it, with WTF moments spanning track & field, hockey and sports journalism.

Topps teams up with the Winners Alliancefor the first group licensing agreement in tennis history

The retail company’s subsidiary Topps teamed up with the Winners Alliance, the for-profit arm of the Professional Tennis Players Association (PTPA), for the first group licensing agreement in the sport’s history.

Name, image and likeness endorsement deals grew 146% compared to 2021

According to a Wednesday report, the number of endorsement deals in college sports from January 2022 to March 2023 grew 146% compared to 2021, and plenty of sponsorship dollars went towards women’s sports.

SOURCE: CARMEN MANDATO/GETTY IMAGES

NCAA men's Sweet 16 hoops are off to a thrilling start

Three upsets in one night, heroics from fan favorites, a new NCAA tourney assist record — baby, this is what you came for.

SOURCE: MITCHELL LEFF/GETTY IMAGES

Record-breaking attendance to continue during women's Sweet 16 hoops

Here’s to even more growth when the first four women’s Sweet 16 games tip off tonight before four more tomorrow.

SOURCE: JULIAN FINNEY/GETTY IMAGES

On signs head-to-toe apparel deal with tennis stars

On Monday, the sportswear company signed head-to-toe apparel deals with WTA world No. 1 Iga Świątek and ATP No. 39 Ben Shelton, who became the first tennis players to score sponsorship agreements with the emerging brand.

SOURCE: SOOBUM IM/GETTY IMAGES

Sports News

Women's March Madness is attracting record levels of investment

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March 20, 2023

The college tourney is attracting record levels of investment, while busting the myth that women’s sports don’t provide a meaningful return.

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Ep #255: The Madness continues & the NWSL season begins

The Gist of it Podcast

Ep #255: The Madness continues & the NWSL season begins

March 23, 2023

Hello hello!

Hope you don’t have any plans this weekend because, along with the men’s and women’s March Madness tourneys rolling right along, the 2023 NWSL season kicks off on Saturday. On today’s episode of The GIST of It, co-hosts Ellen Hyslop and Steph Rotz have everything you need to know about the Sweet 16 hoops matchups and the exciting soccer season ahead. Madness, managed.

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March Madness continues with Sweet 16 matchups

After four straight days featuring 96 games, not to mention four men’s and women’s No. 1 seeds falling, it’s time to catch your breath and prepare for more mayhem

SOURCE: KATHARINE LOTZE/GETTY IMAGES

LeBron James partners with Cash App for NIL-themed game show

LeBron James and Maverick Carter’s Uninterrupted platform partnered with Cash App for “Road to NILion$,” an NIL-themed game show on Uninterrupted’s YouTube channel.

SOURCE: NDFENCING/TWITTER

Three winter sports kick off their NCAA national championships this week

It’s not just basketball that’s bringing the bedlam — three other winter sports kick off their national championships this week, and we have everything you need to know before the trophy-hoisting begins.

SOURCE: ERICA DENHOFF/ICON SPORTSWIRE VIA GETTY IMAGES

NCAA president meets with U.S. Congress about NIL legislation

According to a Friday report, new president Charlie Baker spent his first few weeks on the job meeting with nine members of U.S. Congress from both parties about upcoming NIL legislation.

SOURCE: MATTHEW HOLST/GETTY IMAGES

On3 releases its top 10 list of women’s March Madness NIL valuations

Last week, On3 dropped its top 10 list of women’s March Madness NIL valuations, with popular hoopers like Caitlin Clark and Haley and Hanna Cavinder making the cut.

SOURCE: NOVAWBB/TWITTER

Comebacks highlight opening weekend in Women's March Madness

Parity in the women’s game is increasing every day, but it’s not quite at the men’s level yet.