The GIST

No. 1 NY Liberty top No. 2 Minnesota Lynx 67–62 in overtime, win first WNBA championship

The No. 1 NY Liberty are finally WNBA champions, topping the No. 2 Minnesota Lynx 67–62 in overtime (OT) last night to win the franchise’s first-ever title, a feat 28 seasons in the making. You know what they say: sixth time’s the charm.

October 21, 2024

Wild finishes define college football’s Week 8

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Week 8 of college football served upsets and tight finishes galore.

October 21, 2024

NCAA fall sports prepare for the postseason

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Three NCAA selection committees released their Top 16 lists.

October 21, 2024

The Athena Pledge hopes to increase brands’ women’s sports spend

The Athena Pledge, a first-of-its-kind, collaborative project between AT&T, Capital One, Cisco, and Deloitte, was announced last week with the aim to rally other brands to increase their women’s sports spend as well as to prioritize women’s sports in their own strategic planning.

October 21, 2024

National League’s LA Dodgers and American League’s NY Yankees secure pennants, will meet in World Series

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After 20 days of heart-stopping playoff action, the World Series (WS) is officially set, with the superstar-powered LA Dodgers and NY Yankees gearing up for their first Fall Classic clash since 1981.

October 21, 2024

Everything you need to know about the 2024-2025 NBA season

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Basketball’s a year-round party with the NBA’s regular season action tipping off on Tuesday. It’s time to lace up your Nikes and dive into everything you need to know before the orange ball’s tossed up.

October 20, 2024

Unrivaled inks exclusive multiyear media rights deal with TNT

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Unrivaled, the new 3x3 league founded by WNBA superstars (and current Finals opponents) Breanna Stewart and Napheesa Collier, inked an exclusive multiyear media deal with TNT on Wednesday.

October 18, 2024

Sports Business

Parker Valby’s New Balance deal could generate influx of new track fans

October 21, 2024

Former University of Florida track star Parker Valby inked a deal with New Balance last week as she ramps up to her first year as a pro. In an interview with the GIST, Valby said she had a gut feeling New Balance was the right fit for her, opting not to re-sign with Nike after she became the first collegiate women’s runner to sign an endorsement deal with the brand in 2023.

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The GIST of It Podcast

Ep #406

Talking hoops with WNBA legend Sheryl Swoopes

October 17, 2024

Listen on Apple Music Listen on Spotify

Talking hoops with WNBA legend Sheryl Swoopes

Hoop, there she is!

Amid the ongoing WNBA Finals, today’s episode of The GIST of It is extra-hooptastic — WNBA legend Sheryl Swoopes joins The GIST’s Associate Managing Editor Lauren Tuiskula for a wide ranging conversation on the league’s recent growth, Swoopes’ top takeaways from this Finals series so far, and even her prediction as to who will win it all. Trust us — you don’t want to miss this.

A big thank you to our friends at Aflac for powering today’s episode! Just like The GIST tackles the gap in women’s sports coverage, Aflac closes the gap that health insurance leaves behind. Learn more at aflac.com/thegist.