Women’s sports memorabilia is the next big thing, and The Realest is readyWomen’s sports memorabilia is the next big thing, and The Realest is ready
Women’s sports memorabilia is the next big thing, and The Realest is ready
In sports, fashion, media, and beyond, we’re seeing a multigenerational interest in nostalgia, one that women’s sports hasn’t always had the resources to meet. But that’s changing fast thanks to companies like The Realest, the authenticated memorabilia platform that raised $12M in funding earlier this year. In February, we spoke with founder and CEO Scott Keeney about how the new verified memorabilia brand has been able to break into the market, address authentication issues, and serve the women’s sports community like no one has before.
April 11, 2026
The impact of the 65-game rule on the NBA MVP raceThe impact of the 65-game rule on the NBA MVP race
The impact of the 65-game rule on the NBA MVP race
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April 10, 2026
The NBA postseason picture is taking shape ahead of the regular-season finale on Sunday. And while the Eastern Conference middle-of-the-standings traffic jam is intriguing, the league MVP race is providing the real drama. The culprit? A little something called the 65-game rule. Let’s discuss.
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 The Masters: The good, the bad, and the pimento cheese The Masters: The good, the bad, and the pimento cheese

It’s tee time.

The 90th edition of the Masters kicks off at Augusta National today. The Masters isn’t just the first of the PGA’s four major tournaments of the season — it’s also a golf competition steeped in tradition, both good and bad. On today’s episode of the GIST of It, co-hosts Ellen Hyslop and Steph Rotz dive deep on the Masters’ cultural significance, from the lush greens to the tournament’s history of racism and misogyny, before highlighting a few standout players we’re keeping an extra-close eye on this weekend.

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