Baseball

MLB’s strategy to attract women? Go with the (Aunt) Flow

ICYMI, The GIST launched our official MLB partnership this week with a striking data point: It’s the most-attended sports league by women fans. Women are feeling increasingly welcomed by America’s pastime — partially because stadiums across MLB are more inclusive than ever, thanks to additional accommodations and partnerships with companies like Aunt Flow. This week, we spoke with Aunt Flow founder and CEO Claire Coder about the company’s partnership with MLB teams and how the league is considering women fans and their families with improved infrastructure, including access to free period care. About damn time.

May 23, 2026

The top storylines to follow this MLB season

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A season that spans 162 games from March to September provides plenty of opportunity for pondering. The introduction of the Automated Ball-Strike Challenge System (ABS, more on that below) is undoubtedly the biggest shakeup of the season, but first, here are the other major storylines we’re following before first pitch.

March 25, 2026

Breaking down baseball’s biggest plot twist: The ABS Challenge System

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This year’s campaign features an intriguing plot twist: The introduction of the Automated Ball-Strike (ABS) challenge system, which will allow players — specifically the batter, the pitcher, and the catcher — to challenge an umpire’s ball or strike call. From how it works to the unexpected fallout , here’s everything you need to know.

March 25, 2026

Can the Toronto Blue Jays run it back in 2026?

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Nothing united Canada quite like the Blue Jays’ 2025 World Series run, and the impacts are still being felt long after the final out. Youth registration is skyrocketing, the talent pool is deepening, and the power of friendship is alive and well in the blue birds’ clubhouse.

March 25, 2026

Baseball on the rise in Canada after historic World Baseball Classic showing

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The 2026 World Baseball Classic (WBC) came to a close as Venezuela beat Team USA 3–2 in last night’s championship game. The final out is in the books, but this year’s exhilarating and record-setting tourney is only the beginning as the sport surges in Canada.

March 18, 2026

Team USA falls short 3–2 to Venezuela in WBC title game

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The 2026 World Baseball Classic (WBC) came to a close as Venezuela upset Team USA 3–2 in last night’s championship game to earn the nation’s first-ever WBC crown. The final out is in the books, with the Americans stunned for a second straight tourney, but there’s plenty more baseball to come. Red, white…no need to feel blue.

March 18, 2026

Everything you need to know about the 2026 World Baseball Classic

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Missing high-stakes international competition? Have no fear. The World Baseball Classic (WBC) — the quadrennial tourney featuring baseball’s best competing for their countries — officially begins tonight at 10 p.m. ET. From how it works to the superstars taking the diamond, here’s everything you need to know ahead of first pitch. Play ball, baby.

March 04, 2026

Women’s Pro Baseball League will play inaugural season in Springfield, IL

Sports News

Women’s Pro Baseball League will play inaugural season in Springfield, IL

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November 19, 2025

The first-ever draft of the Women’s Pro Baseball League (WPBL) isn’t until tomorrow, but the emerging league is already making headlines after announcing its surprising location for the inaugural season.

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The GIST of It Podcast

Ep #562

Christine Sinclair reflects on her youth soccer career, as Canadian Tire Jumpstart Charities pushes the game forward

June 09, 2026

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Christine Sinclair reflects on her youth soccer career, as Canadian Tire Jumpstart Charities pushes the game forward

Ahead of the biggest soccer tournament ever, we have a special treat. In collaboration with our friends at Canadian Tire Jumpstart Charities, today’s episode of The GIST of It features two thrilling conversations about the state of Canadian soccer and how Jumpstart is expanding youth access to pitches across the country.

First, you’ll hear from CanWNT legend Christine Sinclair, who reflects on how youth soccer programs changed her life, before Marco Di Buono, the President of Jumpstart, discusses findings from the latest State of Youth Sport report. She shoots, we score.