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WNBA investigating Las Vegas Aces' potential breach of salary cap rules
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After the WNBA opened a probe into the Las Vegas Aces for discrimination, the league launched another investigation into the team’s potential breach of salary cap rules, according to a Wednesday report.
February 10, 2023
Sabrina Ionescu gets a signature shoe with Nike
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While the team dominated WNBA free agency last week, a Thursday report revealed that Liberty star Sabrina Ionescu (pronounced yo-NESS-coo) will drop a signature shoe with Nike in the fall.
February 06, 2023
WNBA, NBA name Starry as official soft drink
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On Wednesday, the WNBA, NBA and NBA G League booked Starry as their official North American soda, weeks after PepsiCo launched the lemon-lime flavored beverage.
February 03, 2023
Breanna Stewart campaigns for charter flights for the WNBA
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Free agent Breanna Stewart went public on Sunday with a campaign to improve travel accommodations across the league and has made it a top priority as she negotiates a new contract for herself.
January 25, 2023
The University of Arkansas announced an operating surplus in FY 2022
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On Friday, the school’s athletics department announced an operating surplus of $8.19 million in FY 2022, outpacing its pre-pandemic totals.
January 23, 2023
Toronto will host first-ever WNBA game
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On Wednesday, the league announced a preseason game between the Chicago Sky and Minnesota Lynx at Toronto’s Scotiabank Arena on May 13th that may serve as a bellwether for the city’s expansion credentials.
January 20, 2023
The name, image and likeness (NIL) era in college sports is keeping female athletes as busy as bees
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According to a recent Opendorse report, women’s sports are outpacing most men’s sports in terms of NIL activity as brands continue to recognize women student-athletes’ marketing appeal.
January 11, 2023
The WNBA is stepping up its marketing game this offseason
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Tuesday report offered a glance at the league’s player marketing agreements (PMAs), which are designed to amplify the W’s reputation and help solve its well-publicized salary issues.
December 23, 2022
WNBA nears its expected two-team expansion announcement - where next?
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Oakland is mounting a full-court expansion press. Yesterday, two-time WNBA defensive player of the year Alana Beard provided an update on her dream of bringing women’s basketball to NorCal, a timely reminder as the W nears its expected two-team expansion announcement.
December 14, 2022
WNBA determining how to get more cash in players’ pockets to forgo international offseason
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Following Brittney Griner’s safe return home thanks to a prisoner swap with Russia, the WNBA is exploring a “full-out transformation” of its economic model to ensure players are paid enough to forgo playing internationally in the future.
December 12, 2022
A reported bid has been submitted to buy the NBA’s Phoenix Suns and the WNBA’s Mercury
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Things are heating up in Arizona — a bid has reportedly been submitted to buy the NBA’s Phoenix Suns and the W’s Mercury.
December 12, 2022
Insurance brand Aflac announced marketing campaign for women’s March Madness
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Most of Aflac’s media spend during next year’s March Madness will be directed towards the women’s tournament — the brand will run more than 30 spots during the tourney, compared to 10 during the men’s event.
December 09, 2022
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