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🏀 Squabble up🏀 Squabble up
Unrivaled capitalizes on underutilized 1v1 format through in-season tournament
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Unrivaled is leaning into its name with its inaugural 1v1 tournament, an uncommon format in pro basketball leagues like the WNBA and NBA. Although the idea of an in-season tournament and a casual 1v1 knockout tourney isn’t new, capitalizing on both concepts in a professional league is.
February 10, 2025
🏀 Did somebody call for an upset?🏀 Did somebody call for an upset?
Upsets owned the weekend in the men’s college basketball space
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You get an upset, you get an upset, everybody gets an upset! It was that kind of weekend in men’s basketball, where the underdogs took control on Saturday. With March Madness rapidly approaching, resume-boosting wins are all the more important.
February 10, 2025
🏀 Calling the shots🏀 Calling the shots
Catching up on the weekend's biggest women’s college basketball games
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The weekend’s slate of women’s college basketball games had a little bit of everything, from upsets, to star performances, to a Texas-sized serving of revenge.
February 10, 2025
🏀 The big leagues🏀 The big leagues
Relo Metrics shares sponsorship value insights for top pro U.S. sports leagues, including the WNBA
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Yesterday, sports data platform Relo Metrics released a report on 2024 sponsorship across six major American sports leagues, including the WNBA. The leagues generated over $11B in sponsor media value (SMV) amid a 15% jump YoY in sports sponsorship, meaning this space is more profitable than ever — especially in rising leagues like the WNBA.
February 07, 2025
🏀 Make it rain 🏀 Make it rain
Recapping the week’s most exciting women’s college basketball games
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The postseason is only a month away, adding a little extra spice to intraconference showdowns. These latest top-25 matchups have everything from major seeding implications, to history-making outcomes, to jaw-dropping stats.
February 07, 2025
🏀 All's fair in love and basketball🏀 All's fair in love and basketball
Disgruntled Miami Heat star Jimmy Butler lands with Golden State Warriors
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And just like that, perhaps the most shocking trade deadline in NBA history has come and gone — but not before hearts were broken and whiplash set in. One of the final chips to fall? Disgruntled Miami Heat superstar Jimmy Butler, who’s on his way to the Golden State Warriors after Wednesday’s blockbuster trade. That’s right, the saga is officially over.
February 06, 2025
🏀 From downtown 🏀 From downtown
Previewing the week’s biggest women’s college basketball games
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This week’s slate of women’s basketball games features several top-25 contests with major postseason implications. With March just one month away, the stakes are officially raised.
February 05, 2025
🎓 Campus visit🎓 Campus visit
Opill and the WNBA expand college presence to reach key demographics
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Birth control company Opill leveled up its WNBA partnership yesterday by increasing its collegiate campus presence. The two brands teamed up with the Black Women’s Health Imperative for IRL activations designed to inform Black women about their reproductive health and improve health equity while reaching another crucial demographic: college students.
February 05, 2025
🎤 Mic drop🎤 Mic drop
Candace Parker headlines dynamite crew of Black women basketball broadcasters
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The sports media landscape has long been dominated by white men, but that’s changing with an increasing number of women clipping on mics and crushing it on air — and that’s exactly where these four hoop-tastic Black women thrive.
February 05, 2025
🏀 Hoopin’ and hollerin’ 🏀 Hoopin’ and hollerin’
Men’s college basketball rankings in turmoil after weekend of upsets
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Don’t get too comfortable, college basketball fans. Your favorite team could be on the move in today’s AP Poll after a Saturday chock-full of upsets and epic comebacks.
February 03, 2025
🏀 Is this the real life? Is this just fantasy?🏀 Is this the real life? Is this just fantasy?
Blockbuster NBA deal sends Luka Dončić to the LA Lakers
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Jaws dropped across the NBA late Saturday night as news of a stunning blockbuster trade — one that’s sending five-time All-NBA first-teamer Luka Dončić to the LA Lakers and ten-time All-Star Anthony Davis to the Dallas Mavericks — broke while most hoops fans were snug in their beds. That’s right, it’s 1000% real.
February 03, 2025
🏀 Try to keep up🏀 Try to keep up
Phoenix Mercury land coveted free agent Satou Sabally in four-team trade as blockbuster WNBA free agency continues
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The hardwood drama doesn’t end with the NBA — WNBA shakeups continue to shock during the league’s ongoing free agency shenanigans. Let’s dive into the latest W-altering headlines from over the weekend.
February 03, 2025
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