It's complicated, to say the least.

NIL has taken college sports by storm — and women are cashing in more and more

New conferences, fascinating new on-field dynamics

Conference realignment is a hear-scratcher, no doubt about it.

Schools are shifting conferences to protect their bottom lines…but those aren’t the only metrics in play.

Is a two-conference college football Super League in our future?

How conference shake-ups all shook out

This era of athlete empowerment isn't without its tradeoffs.

It's one of the major forces shaping college sports.

All they do is win, win, win, no matter what.

Answering GISTers' burning questions about the NCAA

On Monday, the Pac-12 conference (as we know it) has officially shuttered. Let’s bid the Pac farewell by diving deep into its implosion, storied past, and tenuous future.