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Inequities in men’s and women’s collegiate sports offer unexpected silver liningInequities in men’s and women’s collegiate sports offer unexpected silver lining
Inequities in men’s and women’s collegiate sports offer unexpected silver lining
October 18, 2024
Celebrating the 13th annual International Day of the GirlCelebrating the 13th annual International Day of the Girl
Celebrating the 13th annual International Day of the Girl
Today’s special edition highlights the benefits of sports access as well as the barriers to play for girls around the world.
October 11, 2024
Revolutionary Media Brand The GIST Reaches One Million Subscribers as It Continues to Shake Up the Sports WorldRevolutionary Media Brand The GIST Reaches One Million Subscribers as It Continues to Shake Up the Sports World
Revolutionary Media Brand The GIST Reaches One Million Subscribers as It Continues to Shake Up the Sports World
October 10, 2024
PARITY | The GIST and Parity Forge First-of-its-Kind Partnership  to Elevate Women Athletes in Branded ContentPARITY | The GIST and Parity Forge First-of-its-Kind Partnership  to Elevate Women Athletes in Branded Content
PARITY | The GIST and Parity Forge First-of-its-Kind Partnership to Elevate Women Athletes in Branded Content
Today The GIST announced the official launch of their new Athlete Roster offering, integrating athlete-talent in branded content through their partnership with Parity, the sports marketing and sponsorship platform dedicated to closing the gender income and opportunity gap in professional sports.
October 10, 2024
PR NEWSWIRE | The GIST and Professional Women's Hockey League (PWHL) Team Up to Create Fan-First ContentPR NEWSWIRE | The GIST and Professional Women's Hockey League (PWHL) Team Up to Create Fan-First Content
PR NEWSWIRE | The GIST and Professional Women's Hockey League (PWHL) Team Up to Create Fan-First Content
The GIST and PWHL continue efforts towards expanding the reach of women's sports and female fandom across the United States and Canada
October 10, 2024
Judge grants preliminary approval of House v. NCAA settlementJudge grants preliminary approval of House v. NCAA settlement
Judge grants preliminary approval of House v. NCAA settlement
It's the next step in the reshaping of college sports.
October 09, 2024
THE HOCKEY NEWS | The Gist and PWHL Formally Partner To Create More "Fan-First Content"THE HOCKEY NEWS | The Gist and PWHL Formally Partner To Create More "Fan-First Content"
THE HOCKEY NEWS | The Gist and PWHL Formally Partner To Create More "Fan-First Content"
The Gist and the PWHL announced a formal partnership to reach fans, brands, and sponsors through "fan-first content."
October 08, 2024
MARKETING BREW | The Gist’s revenue strategy is about more than typical sports content sponsorsMARKETING BREW | The Gist’s revenue strategy is about more than typical sports content sponsors
MARKETING BREW | The Gist’s revenue strategy is about more than typical sports content sponsors
The sports media company says it increased its ad revenue by 20 times by working with endemic sports brands while also tapping into less-traditional players in the space.
October 04, 2024
Wasserman’s research arm publishes key global insights on women sports fansWasserman’s research arm publishes key global insights on women sports fans
Wasserman’s research arm publishes key global insights on women sports fans
The Collective — the women’s sports research branch of talent agency giant Wasserman — published new insights yesterday on women sports fans globally. Its most recent findings indicate women are a growing demographic in sports fandoms, one that activates more keenly around brands — something The GIST knows very well. *winks*
October 04, 2024
Gonzaga and UTEP are the latest schools to join the conference realignment frenzyGonzaga and UTEP are the latest schools to join the conference realignment frenzy
Gonzaga and UTEP are the latest schools to join the conference realignment frenzy
The Pac-12 announced another key win in its fight for survival yesterday.
October 02, 2024
Athlos NYC shows early signs of success in inaugural meetAthlos NYC shows early signs of success in inaugural meet
Athlos NYC shows early signs of success in inaugural meet
Last Thursday, women’s track meet Athlos NYC took off at Icahn Stadium in Manhattan, and seemed to be everything founder Alexis Ohanian billed it to be. As we wait for official viewership and attendance numbers, immediate IRL impressions suggest Athlos could be the next major event on the Big Apple’s sports calendar between the US Open and the NYC Marathon.
September 30, 2024
INVESTORS HANGOUT | The GIST Reaches One Million Subscribers: A Milestone in Sports MediaINVESTORS HANGOUT | The GIST Reaches One Million Subscribers: A Milestone in Sports Media
INVESTORS HANGOUT | The GIST Reaches One Million Subscribers: A Milestone in Sports Media
The GIST, an innovative sports media brand, has reached an exciting milestone—one million newsletter subscribers across its various platforms. This accomplishment underscores the growing demand for inclusive sports coverage that highlights the interests of both men's and women's sports.
September 25, 2024
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