On Tuesday, a Nashville Metro council member proposed allocating $60M in public funds to facilities for pro women’s sports teams to entice prospective owners to the Tennessee city.

On your marks, get set…it’s time to race to Albuquerque, NM, for the indoor national championships, which kick off with the men’s heptathlon at 10 a.m. ET today and run through tomorrow’s finale, the men’s 4x400 relay.

Canadian brands are getting in the women’s sports action. Canadian Tire directed millions of sponsorship dollars towards professional women’s sports on Monday, while GE Appliances Canada supported CanWNT in its ongoing labor dispute with Canada Soccer.

On the field, in the broadcast booth, at the bargaining table — here’s to the women who are changing the game.

According to a Thursday report, ESPN is considering an online and mobile app feature that links out to live sporting event streams — even for events aired by competitors — in an effort to become the hub for sports fans.

On Wednesday, the women’s sportswear brand signed 13 athletes across 13 different sports to join “The Power of She Collective,” an initiative to deepen Athleta’s support of women in sports.

As Staley exclusively told The GIST, this will raise “the level of our game [in] ways in which people aren't really thinking about.”

As we close out Black History Month and look ahead to Women’s History Month, today’s Scroll is all about Black women who broke, and are continuing to break, barriers in their sport.

While ad revenue is projected to increase by 4.8% in 2023, growth in ad spend is expected to slow and some media companies are falling behind on their Q1 targets.

As discussed on yesterday’s episode of The GIST of It, today marks one year since Russia’s unprovoked invasion of Ukraine.

Yesterday, the sports media company launched Overtime Boxing (OTX), a competition spotlighting the next generation of boxers — and targeting young sports fans — that begins in August.

On Monday, the pair announced a multi-year, multimillion dollar deal to invest more than 90% (!!!) of Ally’s media budget in ESPN’s women’s sports broadcasts, beginning with March’s ACC women’s and men’s basketball championships.