
Sports Business
Recent Team USA rugby match illustrates sport’s potential leading up to World Cup, Olympics
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May 07, 2025
Last Friday, 10.5K fans showed up at Kansas City’s CPKC Stadium to watch the USA Rugby women’s 15s take on Team Canada. While the bout resulted in a loss for the Americans, the game set a new U.S. attendance record for the sport fueled by its recent surge in popularity.
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Norway has the secret sauce for Olympic success.
We’re more than halfway through the Milano Cortina Olympics, and Norway is once again leading the medal count with just 80 athletes competing — an astonishing success rate. What makes the Norwegians so darn good at the Winter Olympics? Today’s episode of The GIST of It aims to find out as co-hosts Lauren Tuiskula and Alessandra Puccio dig into why the Scandinavian country of just 5.6M people absolutely dominates the snow.



















