For the seventh straight season, there wasn’t a repeat NBA champ — and this year, the confetti fell on the Oklahoma City Thunder, who pummeled the Indiana Pacers 103–91 in last night’s Game 7, capping off a storybook postseason.

As interest in women’s sports grows, so does the enthusiasm for content surrounding the women’s game. After seeing Netflix benefit from cult faves Drive to Survive and Full Swing, documentaries that converted new fans to F1 and golf, fellow streamers are considering how to leverage storytelling to win over young, more casual sports fans.

The Oklahoma City Thunder (up 3-2) are one win away from raising their first championship banner since 1979 (back when they were the Seattle SuperSonics). Let’s ball.

Last night’s six-game slate was pure cinema, notably locking in the Commissioner’s Cup final before two teams go head-to-head for $500K on July 1st. Read on for who’s through, plus other buzzy headlines from around the WNBA.

The Florida Panthers (up 3-2) are just one victory away from clinching back-to-back Stanley Cups after Saturday’s 5–2 Game 5 win over the Edmonton Oilers. Before Game 6 begins in Florida tomorrow at 8 p.m. ET, here’s the standout storyline fueling each team, including why this best-of-seven series could still go the distance.

Indiana Fever star Caitlin Clark’s return to the hardwood from injury was piping hot, but she’s not the only WNBAer serving straight fire. Let’s spill the tea with the latest edition of what’s hot and what’s not in women’s hoops. Pinkies up.

The seven-game NBA Finals are level at two games apiece following the OKC Thunder’s 111–104 comeback win over the Indiana Pacers on Friday. Who will hoist the Larry OB? An excellent question ahead of tonight’s 8:30 p.m. ET Game 5 — and one of many we’re asking this Monday morning.

On Friday, Scripps-owned network Ion Television renewed its media rights agreement with the WNBA nearly a year after the league inked a joint multinetwork package alongside the NBA. Despite the WNBA’s attainment of expensive, major network deals, there’s still considerable value in what Ion uniquely brings to the table: A distinct audience and capacity for appointment viewing.

Unlike the limit, the perfect women’s sports brand marketing strategy does exist — at least according to Parity, who released its latest research report yesterday about the business of women’s sports.

On Wednesday, the WTA announced it will protect the rankings of players who take time away to pursue fertility treatments like egg or embryo freezing. It’s the latest move from a pro sports organization to formally accommodate athletes’ family planning, demonstrating new ways to compassionately address the unique challenges women athletes face.

No, it’s not A Cinderella Story; it’s the Indiana Pacers — complete with their fairy godmother good luck charm, Caitlin Clark. Not only is Indy undefeated in the playoffs when the WNBA star’s in attendance, but they’re also only two wins away from their first-ever NBA title.

You already know that women’s basketball is booming — according to a recent report from Global Sports Properties, the WNBA saw a 322% increase in global online searches last year. However, the sport’s impact extends beyond the pro court: The male-dominated spaces long associated with hoops are becoming more women-forward…and it’s about time.