After 20 days of heart-stopping playoff action, the World Series (WS) is officially set, with the superstar-powered LA Dodgers and NY Yankees gearing up for their first Fall Classic clash since 1981.

The Athena Pledge, a first-of-its-kind, collaborative project between AT&T, Capital One, Cisco, and Deloitte, was announced last week with the aim to rally other brands to increase their women’s sports spend as well as to prioritize women’s sports in their own strategic planning.

Former University of Florida track star Parker Valby inked a deal with New Balance last week as she ramps up to her first year as a pro. In an interview with the GIST, Valby said she had a gut feeling New Balance was the right fit for her, opting not to re-sign with Nike after she became the first collegiate women’s runner to sign an endorsement deal with the brand in 2023.

Week 8 of college football served upsets and tight finishes galore.

Three NCAA selection committees released their Top 16 lists.

The No. 1 NY Liberty are finally WNBA champions, topping the No. 2 Minnesota Lynx 67–62 in overtime (OT) last night to win the franchise’s first-ever title, a feat 28 seasons in the making. You know what they say: sixth time’s the charm.

Basketball’s a year-round party with the NBA’s regular season action tipping off on Tuesday. It’s time to lace up your Nikes and dive into everything you need to know before the orange ball’s tossed up.

A major quarterback battle is on deck for Week 8.

The list marks teams as serious threats for the national title.

From the soaring viewership numbers to the down-to-the-wire on-field action, these MLB playoffs have already been a true home run.

Unrivaled, the new 3x3 league founded by WNBA superstars (and current Finals opponents) Breanna Stewart and Napheesa Collier, inked an exclusive multiyear media deal with TNT on Wednesday.