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It’s gameday: Previewing CanMNT vs. Switzerland It’s gameday: Previewing CanMNT vs. Switzerland
It’s gameday: Previewing CanMNT vs. Switzerland
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Now sitting atop Group B after their first-ever World Cup (WC) victory (shoutout goal differential), all CanMNT needs is a win, draw, or maybe even a loss today to advance to the knockout stage for the first time. It all comes down to their final group stage match at 3 p.m. ET against Switzerland.
June 24, 2026
Spain’s Lamine Yamal scores first World Cup goal, plus other highlights from the second weekendSpain’s Lamine Yamal scores first World Cup goal, plus other highlights from the second weekend
Spain’s Lamine Yamal scores first World Cup goal, plus other highlights from the second weekend
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So much fútbol, so little time. Here’s the latest from the World Cup (WC).
June 22, 2026
Spain’s Lamine Yamal scores first World Cup goal, plus other highlights from the second weekendSpain’s Lamine Yamal scores first World Cup goal, plus other highlights from the second weekend
Spain’s Lamine Yamal scores first World Cup goal, plus other highlights from the second weekend
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So much fútbol, so little time. Here’s the latest from the World Cup (WC).
June 22, 2026
USMNT eyes back-to-back World Cup wins for the first time in 96 yearsUSMNT eyes back-to-back World Cup wins for the first time in 96 years
USMNT eyes back-to-back World Cup wins for the first time in 96 years
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It’s been one week since the USMNT (red, white, and) blew our minds with their historic 4–1 World Cup (WC) win over Paraguay. Just like the American Outlaws, the group stage continues marching on with Game 2 against Australia today at 3 p.m. ET. Which team will hop to the top of the Group D standings?
June 19, 2026
It’s gameday: Previewing CanMNT vs. QatarIt’s gameday: Previewing CanMNT vs. Qatar
It’s gameday: Previewing CanMNT vs. Qatar
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CanMNT plays their second group stage game against Qatar today at 6 p.m. ET. Having already secured their first World Cup (WC) point, the Canadian men will be looking for their inaugural WC win on home soil, this time in Vancouver. What’s more, a dub would shake up the Group B standings.
June 18, 2026
What to know before No. 17 USMNT takes on No. 41 ParaguayWhat to know before No. 17 USMNT takes on No. 41 Paraguay
What to know before No. 17 USMNT takes on No. 41 Paraguay
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It’s been 2,921 days since the U.S., Canada, and Mexico secured their joint bid to host the 2026 FIFA men’s World Cup (WC) and now, we’re mere hours away from the No. 17 USMNT kicking off against No. 41 Paraguay tonight at 9 p.m. ET. Here’s everything you need to know before the Stars and Stripes begin their campaign to make it out of Group D.
June 12, 2026
It’s gameday: No. 30 CanMNT vs. No. 64 Bosnia and HerzegovinaIt’s gameday: No. 30 CanMNT vs. No. 64 Bosnia and Herzegovina
It’s gameday: No. 30 CanMNT vs. No. 64 Bosnia and Herzegovina
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The first-ever FIFA men’s World Cup (WC) game hosted in Canada kicks off today at 3 p.m. ET at Toronto Stadium, with the home team No. 30 CanMNT taking on No. 64 Bosnia and Herzegovina in their 2026 WC opener. Here’s everything you need to know before Les Rouges compete for their first WC win.
June 12, 2026
More diverse soccer fanbase impacts men’s FIFA World Cup marketing strategiesMore diverse soccer fanbase impacts men’s FIFA World Cup marketing strategies
More diverse soccer fanbase impacts men’s FIFA World Cup marketing strategies
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The men’s FIFA World Cup is right around the corner, and the U.S. is hosting the global soccer tournament (alongside Canada and Mexico) for the first time in 32 years. A lot has changed since then — for starters, the sport’s fanbase is more diverse than ever, especially in younger demographics. Let’s explore soccer’s changing audience and how this tourney is an unbeatable opportunity for brands to reach and engage diverse audiences.
June 06, 2026
How one NWSL team built a regional culture from the ground upHow one NWSL team built a regional culture from the ground up
How one NWSL team built a regional culture from the ground up
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In March, we interviewed Courage COO Ralph Vuono about winning fans in an atomized regional culture, and how the club plans to further energize Courage Country — and prospective sponsors.
May 02, 2026
Gotham FC teams up with NYC mayor Zohran Mamdani on shared message of affordability Gotham FC teams up with NYC mayor Zohran Mamdani on shared message of affordability
Gotham FC teams up with NYC mayor Zohran Mamdani on shared message of affordability
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FIFA men’s World Cup tickets are expensive: Fans know it, Gotham FC knows it, and NYC mayor Zohran Mamdani knows it. So in an initiative to make local soccer more affordable, the NWSL club teamed up with Mamdani to sell 1K tickets for its May 9th home game for $5 each, and they sold out in under an hour — and Gotham’s working to offer another 500 more at this price.
April 28, 2026
The NWSL awards 18th franchise to Columbus, Ohio as league considers marketing power of multi-franchise sports ownersThe NWSL awards 18th franchise to Columbus, Ohio as league considers marketing power of multi-franchise sports owners
The NWSL awards 18th franchise to Columbus, Ohio as league considers marketing power of multi-franchise sports owners
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On Tuesday, the NWSL awarded its 18th franchise to Columbus, Ohio for a record $205M expansion fee, up from Atlanta’s $165M fee in 2025. NWSL commissioner Jessica Berman cited the region’s affinity for soccer as a key factor, but so was the money the ownership group put down: $300M between the expansion fee and a new bespoke training facility.
April 23, 2026
Denver Summit FC arranges a $40M private placement in historic first for women’s sports Denver Summit FC arranges a $40M private placement in historic first for women’s sports
Denver Summit FC arranges a $40M private placement in historic first for women’s sports
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On Monday, Mesirow Capital Markets — an independent, employee-owned financial services firm — arranged a $40M private placement (or private bond financing plan) for Denver Summit FC, the Denver-based NWSL expansion club set to break attendance records at its home opener this weekend.
March 26, 2026
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