The NWSL is getting down to business. Before last night’s draft, commissioner Jessica Berman provided a strong 2023 outlook that includes increasing player salaries and officially hitting the market in search of a brand-new domestic media rights deal.

DAZN is taking a direct-to-consumer approach to women’s soccer. On Wednesday, the streamer added a women’s soccer–specific subscription to its platform in Spain, furthering its unique strategy to monetize the rapidly growing sport.

Last weekend may have launched the gals’ gymnastics season with a flurry of meets, but the fellas’ year starts more staggeringly throughout the month of January. Here’s how the men are flipping toward April’s natty.

The countdown is on to tomorrow’s NFL postseason kickoff, but a different storyline has been dominating headlines this week: the head coaching (HC) carousel. And while Monday’s game will likely include some recognition of MLK Jr. Day, the league’s performative acts aren’t enough to distract from decades of discrimination against Black HCs.

Queue up Pitbull because it’s time for some “International Love”...and basketball. That’s right, the NBA is returning to Paris for an exciting regular-season game between the Detroit Pistons and the Chicago Bulls on January 19th. Oui oui indeed.

According to a recent Opendorse report, women’s sports are outpacing most men’s sports in terms of NIL activity as brands continue to recognize women student-athletes’ marketing appeal.

On Monday, the women’s hockey union teamed up with the NHL’s Tampa Bay Lightning for an upcoming PWHPA Dream Gap Tour event, marking the latest collab between North American women’s and men’s hockey organizations.

Here’s who’s rising over the midseason hill and whose year isn’t the same as it was.

As mentioned, the No. 1 Bulldogs dissected the No. 3 TCU Horned Frogs Monday night to take the natty for the second consecutive year. Turns out their bark is as bad as their bite.

Blame it on the holiday-break news cycle, or the fact that one of the biggest sports media companies discouraged its employees from writing anything “incendiary” about it, but Ultimate Fighting Championship (UFC) president Dana White publicly slapping his wife has gone stunningly underdiscussed.

FP Movement is starting the 2023 tennis season with a roster addition. Free People’s sportswear vertical inked a deal with former U.S. Open champ Sloane Stephens on Friday, broadening its reach in the evolving tennis apparel space.

Last Thursday, the LA-based NWSL club revealed that it raked in mid-eight figures in revenue during its first season in the league, posting big merchandise, ticketing and sponsorship wins.