If successful, the North American neighbors plan on harnessing the surging popularity of women’s soccer to generate $3B in revenue and 4.5M in attendance.

Notre Dame earned a narrow 3–2 victory when these squads met on September 9th — and three months later, both teams are battle-hardened and hungry for some hardware.

Turn off those tweet notifications and stop tracking that flight: Shohei Ohtani watch is officially over.

Women’s sports witnessed exponential growth in 2023, and that’s because sports leagues, sponsors, and media outlets are finally building women athletes the platforms they deserve.

After a season of jaw-dropping performances, the four Heisman Trophy finalists — three transfer quarterbacks (QBs) and one wide receiver (WR) — will head to NYC for tomorrow’s 8 p.m. ET award ceremony on ESPN.

The GIST recently chatted with 17-time Paralympic medalist Oksana Masters about how her Spectacular start led to glory, gold, and her “proudest moments with The Hartford.”

Ahead of April’s star-studded WNBA Draft and May’s season start comes Sunday’s WNBA Lottery that will determine which team will snag the No. 1 pick.

In a true change in tune, world No. 3 Jon Rahm is defecting to the Saudi Arabian–backed LIV Golf, a stunning blow to the PGA Tour in the continually chaotic world of men’s professional golf.

As confetti continues falling on the women’s College Cup champ, the four remaining men’s squads will kick off their semifinals tonight, when two previous title-winners, Clemson and Notre Dame, take on final four first-timers West Virginia and Oregon State, respectively.

Aside from one trend — tennis has a clear advantage — the data showed how a Grand Slam victory can kickstart sponsorships, why Eileen Gu is the perfect model for luxury brands, and how USWNT stars can succeed under a constant spotlight.

The 2024 event will feature men’s and women’s teams competing for separate $1M prizes, making this the highest-stakes women’s pro soccer event in the world. Goals.

Overall No. 1–seed Florida State won their fourth national championship — all in the last 10 seasons — with Monday’s blistering 5–1 beatdown of the also-undefeated No. 2 Stanford. Ring ring, destiny’s calling.