Hockey

PWHL awards newest franchise to Detroit, proving power of Ally’s hometown marketing strategy

After three years of playing games in the Detroit market, the PWHL is finally ready to commit to the city. The league announced yesterday that it’s expanding to Detroit, MI, after hosting four games there.

May 07, 2026

Breaking down a weekend of Game 7s on the hardwood and the ice

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While the first of the NHL conference semis started with a bang, this weekend was all about the best two words in sports — Game 7 — with three do-or-die NBA playoff games and another in the NHL. That’s a whole lot of heart-pumping action.

May 04, 2026

Breaking down a weekend of Game 7s on the hardwood and the ice

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May 04, 2026

PWHL shares impressive growth numbers as new brand partners embrace the league’s value

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The PWHL is getting bigger and better each year and has the data to prove it. This week, the league shared metrics from its third regular season that illustrate a continued rise in fan demand. And that interest is driving more and more sponsorships, with new categories constantly joining the fold.

April 30, 2026

Everything you need to know about the 2026 PWHL playoffs

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Death, taxes, and Montréal winning the regular season — the Victoire earned the No. 1 seed for the second time in three years. But that success hasn’t translated to the playoffs: They have yet to make a Walter Cup final, losing in the semis in both playoff appearances despite owning home-ice advantage.

April 30, 2026

An NBA and NHL Playoff update

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April 29, 2026

No. 1 seed Montréal Victoire select No. 3 Minnesota Frost as semifinal opponent

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The regular season is in the books and the playoff matchups are officially set ahead of postseason puck drop on Thursday. That means it’s time for the league’s innovative rule book to really shine — let’s brush up.

April 27, 2026

A postseason roll call: The eliminated squads in the NHL and NBA Playoffs

Sports News

A postseason roll call: The eliminated squads in the NHL and NBA Playoffs

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April 27, 2026

The first rule of the playoffs is to stay in the playoffs, but that’s easier said than done. As the first round rages on in both the NHL and NBA here’s a round-up of the eliminated teams and the squads who could be next.

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The GIST of It Podcast

Ep #554

Elle Duncan is geeking over WNBA tipoff

May 07, 2026

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At long last, we’re just one day away from the start of the highly-anticipated WNBA season. To celebrate, we have an extra-special treat: Acclaimed sports broadcaster and women’s basketball expert Elle Duncan sat down with The GIST’s Senior Editor Lauren Tuiskula to talk about her move to USA Sports, spill her spiciest women’s sports takes, and share insight into balancing fandom and professionalism in sports journalism. Sporty spices, this one’s for you.