After Disney expressed interest in selling an equity stake in the sports network a month ago, rumors of potential partners have swirled, with brands like Amazon, Google, Apple, and Verizon and even some sports leagues appearing as front-runners.

That’s the question a joint Sportico and Harris Poll study posed, ultimately revealing that 67% of Americans believe student-athletes should be compensated by their schools, once again bringing up the complex college sports conversation.

Direct-to-consumer live sports are the way of the future, so let’s take an in-depth look at this new sports television frontier and the different approaches taken by companies and leagues to capitalize on it.

As Manchester United fans continue to protest the potential return of forward Mason Greenwood, the club is delaying its decision on his future until it can talk to its women’s team and sponsors.

On Tuesday, the sports media giant announced a deal with Penn Entertainment to officially enter the betting game.

The Power Five conference has been looking for a new media rights deal for over a year now and in the meantime, schools are dropping out of its ranks like flies.

Stop us if you’ve heard this one before — a new study published yesterday exposes the pay and investment gaps in women’s sports and shines a light on the need for more sponsors in the industry.

Today, thanks to the writers over at our college sports newsletter, we’re diving into name, image, and likeness (NIL) and its effect on college sports.

Google has finally addressed its search engine’s bias against women’s sports, the company announced Tuesday — just in time for the 2023 Women’s World Cup (WWC).

Targeting PGA and LIV’s recent merger, senate finance committee chairman, Ron Wyden, introduced tax-exemption and sovereign wealth fund bills on Wednesday.

A new device has the potential to change the landscape of concussion prevention, and it’s being showcased by women on one of the world's biggest stages — the 2023 WWC.

Democratic senators Richard Blumenthal and Cory Booker and Republican senator Jerry Moran released an early draft of the College Athletes Protection and Compensation Act yesterday.