Once again, women’s basketball (WBB) is taking the NIL cake. Women earned six of the top 10 spots on ESPN’s most marketable college hoopers list yesterday, with the rankings based on social media following, brand and market affiliations and on-court ability.

Though it’s still welcome week on most campuses, women’s soccer is already kicking gr(ass). The gals have been on the pitch for a full week, with upsets and rankings changes to boot. Let’s dig into who’s scored and who’s already sailed over the crossbar.

It may feel like its been 84 years, but college football finally returns tomorrow, with Week 0 serving up an amuse-bouche for the 2022–23 season. We’re only 14 weeks away from conference titles, bowl games and playoffs, so let’s get into everything on the Division I (DI) gridiron.

While the season-culminating PGA Tour Championship teed off yesterday, the golf world remains at war as the PGA vs. Saudi Arabian–backed LIV Golf feud continues to ramp up off the links.

Michigan softball head coach Carol Hutchins is calling game. The NCAA’s winningest coach announced her retirement on Wednesday, leaving the field with a record of 1,707 wins, 555 losses and five ties.

The puck drops on the International Ice Hockey Federation’s (IIHF) Women’s World Championships tonight, so we’re sliding into your inbox with a special edition newsletter featuring a full breakdown of the tourney, the top three teams to know and the players to watch before the games begin.

This year’s NWSL Championship is heading to primetime thanks to a little help from a friend. The league announced yesterday that CBS will air the October 29th final from Washington, D.C.’s, Audi Field at the coveted 8 p.m. ET time slot after NWSL sponsor Ally Financial increased their media spend with the network. Allyship at its finest.

The NWSL expansion race never ends. Per a report yesterday, a prospective ownership group targeting Cleveland is lining up site visits with league officials and has already had meetings with higher-ups at MLS and the USL, a lower division women's and men’s soccer organization in North America. C-town came to play.

Another ticket, punched. The No. 2 Chicago Sky are through to the semis after last night’s thrilling victory and will face the winner of tonight’s do-or-die matchup between the No. 3 Connecticut Sun and No. 6 Dallas Wings. Yeehaw!

Just like your friend getting back together with their ex, the Brooklyn Nets announced yesterday that Kevin Durant (KD) will stay with the team, ending a summer of rumors sparked by the superstar’s request for a trade. Talk about a pump fake.

If you’re reading this, you might have noticed things are looking different around here: we’ve had (another) makeover. Exciting, no?

Another day, another brand eyes the name, image and likeness (NIL) marketplace.